That might explain why Paramount and Hasbro are so eager to introduce the gigantic villain as soon as possible in the new timeline. While diehard fans and casual audiences would claim it was a good run, the entire thing was shut down just as the story was getting to the famous Unicron. And thus, the Michael Bay-captained Transformers continuity was toast after 2017. The Last Knight wasn’t exactly a massive commercial failure, but Paramount and Hasbro did lose a great deal of money on this.
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